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566 cafes in Guangzhou jointly with Baidu Mobile guard to promote Security WiFi
The recent hot weather in Yangcheng has made many citizens miserable, and cafes have become a good place to spend the summer. Imagine making an appointment with three or five friends, sipping coffee in a cafe, blowing air-conditioning, and surfing the free WiFi.
2014-06-09 Coffee News Guangzhou Cafe Baidu Mobile guard WiFi -
Digitization of Starbucks
In July, Howard Schultz, CEO of Starbucks, hosted Jack Dorsey, founder of Square, a mobile payment app from Silicon Valley, at Starbucks headquarters in Seattle. Jack Dorsey is also the co-founder of Twitter, whose products focus on the field of mobile payments, including card swipers, payment apps and mobile payment solutions.
2014-07-26 Coffee shop operation Starbucks digitalization -
More than a thousand cafes in Shanghai connect to Baidu Mobile guard to create a secure Wi-Fi.
Hot summer, a quiet and elegant coffee shop, a cup of iced coffee, it is better to have a free high-speed Wi-Fi, this is the perfect afternoon.
2014-06-09 Coffee News Baidu Mobile guard WiFi Shanghai Cafe -
How Starbucks Coffee is transformed into a "Technology Company"
June 30, 1999 was one of the most embarrassing times in his life for Howard Schultz, CEO and chairman of Starbucks. At that time, the founder excitedly announced to the outside world that the company that sells coffee drinks was becoming an Internet company that launched a portal, sold coffee and kitchen supplies online, and invested 20 million dollars in an online chat company.
2015-10-28 Buck coffee how to transform into a technology company 1999 June -
Mobile terminal is the future development direction of coffee industry.
If Starbucks decides to do something, it will persevere and take it to the extreme. Since 2015, Starbucks has launched a mobile payment service that allows customers to order, pay and pick up goods from nearby stores through mobile software. Once launched, the service has received a warm response from the majority of consumers, and now more and more customers use mobile phones to order and pay.
2017-07-21 Mobile terminal is coffee industry future development general direction if Buck -
Starbucks, which has the best life in China, has come up with a new thing, 'tea'.
In addition to selling coffee, while improving the customer store experience, Starbucks also wants to build an extension in Space 4, launching Starbucks Tmall's official flagship store, e-star cards / gift cards and mobile payments. At the end of 2015, Tmall's official flagship store officially opened, realizing the docking of online and store experience, forming the Internet + coffee platform. June 20 this year
2016-11-01 China live nourish buck do it again bring forth new ideas gadgets except sales coffee -
Internet content of a cup of coffee: marketing of Starbucks' mobile social talent show mobile terminal platform
Mobile social marketing model is flexible, accurate and interactive, which makes the target of the audience more accurate and information transmission more accurate. The use of mobile terminal platform marketing has become an important means of enterprise marketing in the era of mobile Internet. But it's not IT brands like Google and Microsoft that do the best mobile social marketing, but Starbucks, which sells coffee. Top 100 Starbucks with the highest social media participation
2015-12-29 One cup coffee Internet content Buck Mobile Social Talent Terminal platform -
The coffee vending machine that became popular in Shanghai World Expo.
Wouldn't it be a bit "cool" if an automatic beverage machine doesn't need to put a coin or swipe a card, but just put the phone in the sensor area and swipe it, and a cup of fragrant coffee will be delivered automatically?
2014-06-09 Shanghai World Expo vending machines mobile phone sensors coffee vending machines -
New idea for Mobile payment: free Coffee?
Jonathan Stark uploads a screenshot of his Starbucks top-up card online, and anyone can download the picture to his mobile phone and scan the bar code on Starbucks to buy coffee.
2014-05-19 Mobile payment free coffee Jonathan -
The secret of Starbucks invincible! Create a personalized and intimate service with data
Professional baristas exchange please pay attention to the coffee workshop (Wechat official account cafe_style) Starbucks not only sells coffee, more like a technology company: from 2009 layout action payment, let customers get used to using App consumption, the use of years of accumulated user data, to create personalized services to capture customers' hearts, but also become a secret weapon for retail not to be eliminated by e-commerce.
2017-10-28 Buck loser secret data create personal thoughtful service professional coffee -
You can pay for things with coffee cups! Costa jointly launches coffee cups for mobile payments with banks
Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) recently, Barclayka (Britain's oldest bank) and the British coffee chain Costa Coffee (Britain's most famous coffee brand) launched a reusable coffee cup, the coffee cup integrated NFC technology, coffee can be charged through the cup non-contact
2018-11-21 Shopping availability Coffee Cup payment Costa Bank Union launch move -
Starbucks is going to cooperate with Apple Pay to buy coffee by browsing mobile phone.
Jennifer Jennifer Bailey, Apple's vice president of Apple Pay, announced a series of partnerships Thursday at the Mobile Digital Conference in half Moon Bay, California. Starting next year, Starbucks consumers will be able to use the Apple Pay in iPhone and Apple Watch to pay for their coffee in more than 7500 stores in the United States. Consumers can use the A
2015-10-10 Cell phone coffee buck to follow Apple Pay made company -
Starbucks'"chief digital officer" digital business strategy is as important as selling coffee
Starbucks was one of the first brands to set up a chief digital officer, and for the company, digital business strategy is as important as selling coffee. By 2015, consulting firm Gartner predicts that 25 per cent of companies will have chief digital officers (Chief Digital Officer, hereinafter referred to as CDO). In fact, this is a natural development in the organizational structure of the enterprise: 70% of the respondents
2016-07-13 Buck Chief Digital Officer Digital Business Strategy selling Coffee same important -
Starbucks CDO: digital business strategy is as important as selling coffee
When the vision of digital strategy is defined and digital marketing, Starbucks card business, customer loyalty program and e-commerce are combined, there is a new spark between them. Starbucks was one of the first brands to set up a chief digital officer, and for the company, digital business strategy is as important as selling coffee. By 2015, consulting firm Gartner predicts that 25% of companies
2016-06-17 Buck CDO digital business strategy sell coffee same important -
Starbucks' action payment strategy has achieved initial results, but it has been downplayed by investors.
Professional baristas follow Coffee Workshop (Wechat official account cafe_style) when eBay launched online booking and mobile payment services in September 2015, Starbucks already launched a location-based payment system, which consumers were not very interested in. Apple Pay, Apple's mobile payment service, was released in 2014 and adopted more security.
2017-09-06 Buck action payment strategy initial results but suffered by investors bad-mouthing professional -
Six major actions of Starbucks in 2014: push mobile order payment, car booking service, etc.
In 2014, Starbucks (feature Reading) was not content to be just an affordable coffee chain brand, while maintaining a global expansion posture, it used mobile technology to connect more closely with customers, and self-revolutionized the establishment of a roasted coffee experience hall and launched the boutique coffee brand R. At the end of the year, Huanlizhi specially compiled the major reports about Starbucks in the past 12 months to see the largest in the world.
2014-12-30 Buck 2014 top six action mobile order payment car booking service -
There is no need for a wallet or a queue, and no one pays for Ali Tao's coffee trial.
Follow caf é (Wechat official account vdailycom) found that Beautiful Cafe opened its own shop. Alibaba used biometric technology combined with mobile apps to launch unpaid Taobao Coffee at the Taobao creation Festival, foreign media Mobile ID World reported on July 18. Because Taobao APP registers the user's payment information, customers can use it to buy coffee.
2017-07-19 No need wallet queue Ali coffee test water no one payment attention coffee review -
Cafe refuses to accept banknotes plus central bank response: reasonable
Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) more boutique coffee beans please add private Wechat Qianjie coffee, WeChat: qjcoffeex with the progress of the times, the development of the Internet has brought us great convenience, in daily life
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AI barista launched this summer, how did Starbucks'"coffee technology soul" become?
Professional baristas exchange please follow the coffee workshop (Wechat official account cafe_style) Photo Source: Davide DAmico Starbucks in the mobile device layout early, how on earth does its digital spirit and technical soul come out? Starbucks was laid out early in terms of mobile devices. As early as 15 years ago, smart phones tried digital ordering service before it became popular. No.
2017-06-15 Coffee this year summer online Buck coffee technology soul how practice professional -
Coffee products Creative Coffee Technology use watches to buy Coffee
From parking apps to paying upstarts, both products are looking for ways to make it easier for users to hand over banknotes in their pockets. PayPal, the predecessor of mobile payments, has taken it a step further by developing a new technology that can pay completely online through smartwatches. From parking apps to paying upstarts, both types of products are trying to make it easier for users to hand over the banknotes in their pockets
2015-09-17 Coffee products creativity technology watches parking use payment upstart two categories